Digital Marketing Strategy Guide

A complete and personalized roadmap to strengthen your brand identity, elevate your messaging, and create a content strategy that drives trust, engagement, and conversions.

 

What’s Included

Once purchased, you’ll complete a short intake form and book your 1:1 Strategy Session with our team.

We will then complete:

1. Brand Foundation Review

We clarify:

  • Your core message

  • Who your brand is speaking to (target audience profile)

  • What you want to be known for

  • Your brand tone, visual consistency & communication style

2. Website Audit & Recommendations

We assess your website for:

  • First impression & clarity of what you offer

  • Navigation & user journey flow

  • Call-to-actions & conversion points

  • Design consistency & brand experience

You’ll receive:

  • A clear list of adjustments + visual/UX recommendations

  • Suggestions to increase conversions and professionalism

 

3. Social Media Audit

We analyze:

  • Profile setup & positioning

  • Posting strategy, cadence & consistency

  • Engagement opportunities & community-building levers

  • Bio, highlights, CTA pathways, messaging clarity

You’ll receive:

  • A content direction & optimization checklist

  • Recommended posting structure & story strategy

 

4. Content Strategy Framework

We map:

  • Your main content pillars

  • Core narratives that build desire & connection

  • What to post for awareness → trust → conversion

  • Examples of captions, themes & connection angles

 

5. 90-Day Brand Growth Roadmap

We outline:

  • Monthly campaign focus themes

  • Messaging angles to rotate through

  • Content types to prioritize for visibility, engagement & sales

 

What You Receive

 1:1 Strategy Call (90 minutes)
✔ Full Brand, Website & Social Review
✔ A custom 20–30 page Strategy Guide PDF (yours to keep & use as brand direction)
✔ Clear next steps, recommendations & focus points to implement immediately

Outcome & Promise

You walk away with:

  • Clear brand messaging

  • A stronger online presence

  • A content & visibility strategy that feels aligned and doable

  • Direction for how to speak to your audience so they connect and convert

 


No more guessing.
No more “posting just to post.”
This gives your brand clarity, authority, and energy.